Colour – up close and very personal! “Colours speak all languages” Joseph Addison (1672 – 1719) Colour – it's a personal thing The latest series of Strictly Come Dancing has just ended and I remember Mum and I cooing over the women's beautiful dresses. I absolutely loved a jewel-encrusted peach coloured number one of the pro dancers was sashaying around the floor in, whilst … [Read more...]
What designers are really afraid of!!
With Halloween just around the corner I thought it was the perfect time to discuss what design monstrosities are lurking in the dark. There are certain constraints and occurrences that almost every designer can relate to...BEHOLD THE HORROR! Paranormal Mac-tivity Illustrator crashing and causing you to lose half your work because you forgot to cmd + s! That little rainbow wheel of … [Read more...]
Oh Google, how you’ve grown!
You may have seen the new Google logo while surfing the internet over the last week and naturally, some people have expressed their opinions on the subject, in particular the designers of this world. Some referring to the new logo highlighting the playful attitude of Google with the rotated lowercase “e” making it a – perhaps needless and obvious – ‘wink’ to the world which they just love (and … [Read more...]
Paper Art Challenge
Hello Wonder-Challenge fans, it’s that time again where we ask you to complete a fun creative challenge and you only have 10 minutes! This time we are asking you to create something, anything you like using paper. It could be a paper chain, origami, quilling, a 3D shape, bookmark or if you’re really adventurous – a paper plane! So get your paper, scissors and glue ready and don’t forget to … [Read more...]
Long copy is not dead: why words still work in advertising
No one wants to read long copy. No one has the time to read long copy – they’re too busy living their hectic lives, checking their phones, running to their next meeting. Long copy will never work as well as a short, catchy one liner. It’s 2015, and humans communicate in texts, whatsapps, tweets… even tweets can be too long sometimes. ‘Slate’ recorded that only 60% of people will scroll through a … [Read more...]
