Iceland’s new ad got banned by the ASA when it was launched, as it was deemed to be too political. True, there is a partnership of sorts with Greenpeace there and its message about palm oil is crystal clear. True, perhaps Iceland went a little too far using Greenpeace’s material. Then again, that might have been the objective from the start. To date the ad has been watched more than 50 million … [Read more...]
Get Creative for Yourself, your Career and Your Well-being!
Like many other people across the world my job is a creative one, so most of my days are varied in what I do. Some days I will be busy writing content for blog posts and social media plans, and others I’ll be planning marketing campaigns for our clients. Throw in some event planning and the occasional drawing competition with the rest of The WonderGirls and that pretty much sums up my day to day! … [Read more...]
Oh Christmas Jumpers Yay!
It’s finally here, we are in the full swing of Christmas, yep there is no avoiding it! We are being bombarded with festive ads, emails, songs and our Facebook feed is full of family and friends erecting trees and decorating them with sparkly balls! In fact, as an agency we have been working on Christmas since June! So maybe we are all ‘festived’ out! Look at me inventing Christmassy … [Read more...]
The Art of Typography
Just a bit of background Life as a designer isn’t all about creating a pretty picture or getting my crayons out! It’s about the thinking behind it, such as what is a good design, what’s on trend? What response will it have? What can we do to attract the audience? It is also about capturing the imagination and attention of someone to evoke a preferred reaction, in a creative way … [Read more...]
How to survive work experience: my top tips on making a good impression and making the most of your placement.
It’s difficult enough trying to find somewhere to go for your work experience, some places don’t do it, others are just too busy or they don’t even reply to your emails in the first place. So yeah it can be pretty tough! When you finally find a willing place that agrees to deal with you for an entire week, squeezing you into their offices and making time to give you valuable experience, you … [Read more...]
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